ARAFAT ALAM

Data Scientist | GenAI Practitioner

Profile summary

Career highlights

Key skills

Professional experience

Defines business strategy and steers overall operations, guiding brand positioning and market expansion across youth fashion segments. Directs the full product lifecycle from initial design to digital sales channels and customer experience.

• •Built and launched a direct-to-consumer apparel brand from the ground up, overseeing product ideation, sourcing, branding, online sales, and customer experience.
• •Conducted trend research and design conceptualization for graphic tee collections priced at INR 2 to INR 799.
• •Built and maintained a structured orders and customer database using Python and Pandas, tracking SKU-level sales, repeat purchase rates, and customer acquisition sources, and visualized insights via Matplotlib and Power BI.
• •Designed and analyzed A/B tests on Instagram ad creatives and landing page layouts to diagnose conversion drop-offs, iterating on funnels based on bounce rate and session data.
• •Drove digital marketing campaigns and social media engagement, including paid Instagram ads and organic content strategy, monitoring campaign-level return on investment and customer acquisition cost metrics.

Managed system engineering tasks, overseeing data processing and reporting operations. Coordinated technical projects for e-commerce datasets and healthcare tracking systems, delivering structured outputs and maintaining clinical metrics.

• •Developed scalable data processing workflows for e-commerce datasets using Python, Pandas, and NumPy, performing data preprocessing to handle missing values, remove duplicates, and standardize formats.
• •Conducted exploratory data analysis to uncover trends, anomalies, and insights, preparing structured datasets for visualization and business reporting.
• •Designed and deployed interactive Power BI dashboards for healthcare insights, enabling real-time KPI tracking across clinical and operational metrics and publishing reports via Power BI Service with role-based access control.

Managed data workflows using Python, Pandas, and NumPy, overseeing data preprocessing tasks including missing value treatment, duplicate removal, and format standardization to ensure dataset quality.

• •Conducted exploratory data analysis to uncover trends, anomalies, and insights, preparing structured datasets for visualization and business reporting.
• •Designed and deployed interactive Power BI dashboards for healthcare insights, enabling real-time KPI tracking across clinical and operational metrics for doctors, patients, and internal teams.
• •Published reports via Power BI Service with role-based access control.

Projects

Built a conversational chatbot using the OpenAI API that maintains chat history and triggers callback functions to generate context-aware replies.

Developed a multi-modal customer support agent with a Gradio UI and OpenAI function-calling to handle airline queries and callback requests.

Built a Retrieval-Augmented Generation system to answer company-specific questions, using OpenAI APIs, ChromaDB for vector storage, Hugging Face embeddings, and LangChain for orchestration.

Built a time-series forecasting model using Facebook Prophet and Plotly, deployed as an interactive Streamlit web application to support business demand-planning decisions.

Developed a real-time digit recognition system using OpenCV and webcam integration, and built a custom object detection pipeline on a self-curated dataset.

Built a regression model using Scikit-learn with a Streamlit front-end for real-time price estimation and visualization.

Education

Electrical Engineering

• GPA: 7.85

Certifications